Paid Search Marketing Management
Pay for ads that work, never before.
Paid search marketing comes with rapid results. But achieving results is a complex process. You'll need to select keywords that attract customers at the lowest possible cost, create content that sells, build landing pages that convert, and continually analyze campaign performance.
Together, we'll identify how paid search fits into your overall business plan. We'll create a strategy for your campaigns, create compelling content, and craft landing pages that close the sale. But management doesn't stop there. Using WholeSearch™ Analytics and other proprietary tools, we'll analyze the competition, track your results and provide you with hard data on your campaign's performance - all in real time.
- We're On Top of Paid Search, for You
- • Monitoring & Analyzing the Competitor Landscape
- • Evaluating Keyword Performance
- • Identifying & Compiling Keyword Variances
- • Monitoring, Testing, & Improving Ad Performance
- • Managing Geo-Targeted Campaigns
- • Utilizing Proprietary Bid Management tools
- • Crafting Offer Relevant Landing Pages
- • Using A/B Multivariate Testing to Identify Top Performing Pages
- • Providing XML Feeds to Price Comparison Engines
- • Tracking Site Performance, Goals, & Conversions with WholeSearch™ Analytics
- • Conducting Regular ROI Analysis
Oh So Relevant Landing Pages
Ads for Furniture shouldn't take you to Electronics - but it's more than that. Once on your landing page customers need confirmation, they need clarity, and they need guidance. Landing pages are the online salespeople that take buyers by the hand and lead them to where they want to go, presenting relevant upsell and cross-sell opportunities along the way.
Ads that Work, Full-time
Do your customers respond better to emotional appeals, strong value propositions, or a little of both? Missilesilo works with you to determine the right message, attracting and pre-qualifying all at once. Then we put your ads against each other to find the best performers, repeating until we accomplish the right results.
Stretching Your Paid Search Dollars Further
It's all about more for less and stretching your marketing dollars. Don't blow through your budget in days or hours. Our dedicated teams monitor campaign spending levels carefully to ensure that financial catastrophe is never a problem.
